I'm not sure if there's a name for the following journalist's writing trick, but there ought to be because it's awesome. First, an excerpt from this Washington Post article about the NBA returning to the old, leather ball:
The NBA has decided to go back to a traditional leather basketball, the
league announced yesterday, ending an experiment with a new synthetic
ball this season that has been roundly criticized by players.
Hee-hee! "Roundly criticized"—get it? Here's the same stunt again, this time in an article in the Chronicle of Higher Education (motto: "Education? Not high enough!") about HIV in Africa:
Circumcision of adult men appears to be a highly effective method of
reducing HIV transmission, officials at the National Institute of
Allergy and Infectious Diseases announced on Wednesday. At a meeting on Tuesday, the institute's Data and Safety
Monitoring Board voted to cut short two large-scale randomized studies
of circumcision in Africa.
"Cut short"—that's comedy gold. (Also: ouch.) So, does anyone know if there's a term for this sub-variety of pun often found in the first few sentences of news articles?
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